HANNOVER FAIRS USA to launch DOMOTEX in the UNITED STATES

Hannover Fairs USA announced recently that it will debut DOMOTEX USA focused on the American residential floor covering industry in Atlanta, Georgia from February 28-March 2nd, 2019 at the Georgia World Congress Center in Atlanta, Georgia.

Launched in 1988 in Hannover, Germany by Deutsche Messe, one of the world’s top trade show organizers, DOMOTEX is the world’s foremost showcase for floor coverings innovation. DOMOTEX USA will consist of exhibition space, conferences and education, featuring flooring and flooring innovations in one easy three day trade show in America’s flooring capital, Atlanta.

Exhibitors will display the latest machine-made carpets, wall-to-wall carpeting, textile floor coverings, handmade rugs, resilient floor coverings, design flooring /luxury vinyl tile (LVT) and laminate flooring, parquet and wood flooring, as well as application and installation technologies designed for the residential flooring marketplace.

“Many industry representatives have been asking us for years to launch the DOMOTEX brand in the North American market, as there has not been a flooring trade fair in the eastern US that demonstrates the quality and breadth of the world’s leading carpet and flooring show, the DOMOTEX Hannover, “says Dr. Andreas Gruchow, Member of the Management Board, Deutsche Messe AG, Hanover. “In addition, given the strong economy in the US, much is being invested in commercial real estate such as offices, hotels and shops. The number of residential properties is also growing considerably. These are good conditions for the sale of floor coverings in the USA. “

DOMOTEX USA will target North American-based professionals, including wholesalers and retailers of Carpets, Floor Coverings, Wood Flooring, LVT and, other innovative flooring products for Flooring Retailers, Home Builders, Developers, Floor Installers, and Home Improvement & Buying Groups. DOMOTEX USA will be organized and managed by Hannover Fairs USA (HFUSA), the U.S. subsidiary of Deutsche Messe.

DOMOTEX USA is an extension of Deutsche Messe’s worldwide portfolio of flooring events. With its premiere in February 2019, DOMOTEX USA leverages the power of the DOMOTEX global brand in North America, complementing the floor covering shows in Hannover, Shanghai and Turkey.