DOMOTEX Middle East 2013 shaping up well

Istanbul, Turkey. This year will be DOMOTEX Middle East’s second time at its new location at the Istanbul Expo Center, having staged its successful debut there in November 2012 after an illustrious six years in Dubai. The upcoming season, which runs from 7 to 10 November 2013, will further cement the reputation of DOMOTEX Middle East as the leading trade fair for carpets and floor coverings in Turkey and the Middle East. “Turkey is an up-and-coming market of key importance for the carpets and floor coverings sector,” said Martin Folkerts, Director of Global Fairs at Deutsche Messe, the company that organizes the fair. “For its exhibitors, DOMOTEX Middle East is a gateway to new markets – and not just in Turkey, but in the Arab countries as well.
The 2012 premiere of the Istanbul incarnation of DOMOTEX Middle East featured 222 exhibitors from 28 nations and occupied more than 7,770 square meters (83,600 sq. ft) of display space. More than half of the exhibitors came from countries other than Turkey, as did 21 percent of the fair’s 5,100 trade visitors. Most of the international trade visitors came from Iran, Saudi Arabia and the United Arab Emirates.
This year, the organizer of DOMOTEX Middle East is putting together an extensive lineup of innovations and exciting new floor coverings to build on the success achieved at last year’s Istanbul premiere. “We’ll be continuing the DOMOTEX Middle East success story this November with an even stronger overall focus on quality,” Mr. Folkerts said. “The fair is the ideal place for businesses to maintain existing customer and supplier relationships, lay the groundwork for new relationships and find the partners they need in order to access new markets.”
The 2013 exhibition program includes hand-made and machine-woven carpets and rugs; hallway runners and mats; textile floor coverings; resilient floor coverings; and laminate, parquet and other types of wood flooring. There will also be displays of textile machinery and accessories, not to mention fibers, yarns and textiles, a strong showing of specialized floor coverings and synthetic turf products for sports facilities, plus laying, cleaning and application technologies, natural stone, marble and ceramic tiles. “DOMOTEX Middle East will preview the trends, designs and materials that will define the flooring markets of Turkey and the Middle East over the coming year,” commented Mr. Folkerts.


The fair’s supporting lineup of conferences, forums and special exhibitions and events will provide the perfect platform for fresh, modern designs, high-quality classic products and expert dialogue on the latest new laying technologies and systems. In the case of the IHIB Carpet Design Competition, for instance, young designers have been invited to give free rein to their creativity in the pursuit of unconventional carpet designs. The winning designers will receive attractive prizes and get to present their award-winning creations at the fair. Then there’s the Carpet and Rug Restoration Workshop, which, as the name suggests, will profile restored and antique carpets and rugs. Other event highlights include the Creative Flooring special display, which will feature information and practical demonstrations of techniques for laying textile and resilient floor coverings and parquet and laminate flooring; and the Future of Flooring Forum, with its focus on quality expert dialogue on the latest trends in wood flooring.
DOMOTEX Middle East runs concurrently with R+T Turkey, which is staged at the Istanbul Fair Center. R+T Turkey is the leading Turkish trade fair for roller shutters, doors/gates, windows and sun protection systems. Organized by Messe Stuttgart ARES Fuarcılık Ltd, it provides valuable synergies with the DOMOTEX Middle East offering, especially for trade visitors from the architecture and construction sectors.
About DOMOTEX worldwide: 
DOMOTEX Middle East, which is organized by Deutsche Messe subsidiary Hannover Fairs Turkey, next runs from 7 to 10 November 2013 and is aimed primarily at visitors from Turkey and the Middle East. Deutsche Messe AG runs a total of four trade fairs under the DOMOTEX brand. First up, there’s DOMOTEX Russia, which will be held from 25 to 27 September 2013 in Moscow and caters specifically for buyers and flooring industry representatives from Russia and the other CIS states. Next on the agenda, after DOMOTEX Middle East of course, is DOMOTEX Hannover, the leading trade fair for the worldwide floor coverings industry, which runs from 11 to 14 January 2014 in Hannover, Germany. Two months after that, Deutsche Messe subsidiary Hannover Milano Fairs Shanghai will partner with VNU Exhibitions Asia und Build Your Dream to stage DOMOTEX Asia/CHINAFLOOR. Held from 25 to 27 March in Shanghai, the fair targets visitors from the Asia-Pacific region.